15 quotes from Elon Musk about Innovation and Business
Elon Musk, co-founder of PayPal, Tesla, SpaceX, Hyperloop, SolarCity, The Boring Company and OpenAIE, is one the most admired leaders in the world.
A risk-taker, an innovator who likes to dream big and that has the ability to make them happen. Someone who seeks to make the impossible, posible.
Therefore his quotes can be used as a source of inspiration:
- “Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.”
- “It is a mistake to hire huge numbers of people to get a complicated job done. Numbers will never compensate for talent in getting the right answer (two people who don’t know something are no better than one), will tend to slow down progress, and will make the task incredibly expensive.”
- “If you’re co-founder or CEO, you have to do all kinds of tasks you might not want to do… If you don’t do your chores, the company won’t succeed… No task is too menial.”
- “I say something, and then it usually happens. Maybe not on schedule, but it usually happens.”
- “I do think there is a lot of potential if you have a compelling product and people are willing to pay a premium for that. I think that is what Apple has shown. You can buy a much cheaper cell phone or laptop, but Apple’s product is so much better than the alternative, and people are willing to pay that premium.”
- “I don’t create companies for the sake of creating companies, but to get things done.”
- “I don’t believe in process. In fact, when I interview a potential employee and he or she says that ‘it’s all about the process,’ I see that as a bad sign. The problem is that at a lot of big companies, process becomes a substitute for thinking. You’re encouraged to behave like a little gear in a complex machine. Frankly, it allows you to keep people who aren’t that smart, who aren’t that creative.”
- “The first step is to establish that something is possible; then probability will occur.”
- “There are really two things that have to occur in order for a new technology to be affordable to the mass market. One is you need economies of scale. The other is you need to iterate on the design. You need to go through a few versions.
- “Work like hell. I mean you just have to put in 80 to 100 hour weeks every week. [This] improves the odds of success. If other people are putting in 40 hour workweeks and you’re putting in 100 hour workweeks, then even if you’re doing the same thing, you know that you will achieve in four months what it takes them a year to achieve.”
- “I’m interested in things that change the world or that affect the future and wondrous, new technology where you see it, and you’re like, ‘Wow, how did that even happen? How is that possible?’”
- “Really pay attention to negative feedback and solicit it, particularly from friends. … Hardly anyone does that, and it’s incredibly helpful.”
- “If you’re trying to create a company, it’s like baking a cake. You have to have all the ingredients in the right proportion.”
- “When somebody has a breakthrough innovation, it is rarely one little thing. Very rarely, is it one little thing. It’s usually a whole bunch of things that collectively amount to a huge innovation.”
- ”You shouldn’t do things differently just because they’re different. They need to be… better.”
- “Disruptive technology where you really have a big technology discontinuity… tends to come from new companies.”
- “Don’t delude yourself into thinking something’s working when it’s not, or you’re gonna get fixated on a bad solution.”
- “If something has to be designed and invented, and you have to figure out how to ensure that the value of the thing you create is greater than the cost of the inputs, then that is probably my core skill.”